Infusion Logo Design

This project was the creation of the Infusion logo for use across multiple Boyd Gaming properties. At the time of development, the specific venue type had not yet been finalized, so the design needed to be adaptable enough to represent a café, bistro, or other dining concept. My objective was to create a versatile, modern logo that could work across a variety of applications while maintaining a distinctive and memorable presence.

Working in Adobe InDesign, I explored type treatments that conveyed a sense of warmth and sophistication without tying the brand to one specific style of cuisine. The final logo features clean typography with a subtle flourish, giving it personality while keeping it adaptable for different uses. Its simplicity ensures it can be easily applied to signage, menus, and promotional materials across multiple properties, providing a consistent and polished brand presence.